Brazil 2026 · Candidates · SP

Marcolino

State deputy candidate, PT, number 13310, São Paulo. Registered as Luiz Claudio Marcolino, coalition “Federação”.

Ads from 31 December 2024 to 25 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

467

ads on 1 page

R$56.1K

reported spend, range R$31.6–80.6K

~10.8M

impressions delivered

72%

of ads in the under-R$100 bracket

Ads launched by month

Dec
Jan 2025
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Jan 2026
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394 of 467 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Health
28%
Infrastructure
28%
Candidate profile
22%
Corruption and governance
17%
Agriculture and food
14%
Social protection
13%
Security and rule of law
7.9%
Jobs and youth
7.9%

Share of the 433 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
17%
Ask for a vote
7.9%
Instagram only
58%
Ran without disclaimer
0
Removed by Meta
1

Attack targets: Tarcísio (8), Governador Tarcísio (8), Governo Estadual (7), Itaú (7), Governo do Estado (3).

Pages

Page nameAdsSpend
Luiz Claudio Marcolino467R$56.1K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Marcolino: Meta ads before Brazil’s 2026 election · Vipima