Brazil 2026 · Candidates · SP

Marcelo Seminaldo

State deputy candidate, PT, number 13588, São Paulo. Registered as Marcelo Nunes Seminaldo, coalition “Federação”.

Ads from 9 August 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

292

ads on 1 page

R$52.6K

reported spend, range R$36.5–68.6K

~8.6M

impressions delivered

71%

of ads in the under-R$100 bracket

Ads launched by month

Aug
Oct
Nov
Dec
Jan 2026
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

130 of 292 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
67%
Infrastructure
16%
Rallies and events
14%
Economy and cost of living
9.7%
Security and rule of law
7.1%
Corruption and governance
5.9%
Jobs and youth
5.6%
Health
4.8%

Share of the 269 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
22%
Ask for a vote
40%
Instagram only
3.4%
Ran without disclaimer
3
Removed by Meta
0

Attack targets: Tarcísio (14), Atuais Deputados Estaduais Eleitos Por Guarulhos (12), Prefeitura (5), Flávio Bolsonaro (3), A Direita (3).

Pages

Page nameAdsSpend
Marcelo Seminaldo292R$52.6K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Marcelo Seminaldo: Meta ads before Brazil’s 2026 election · Vipima