Brazil 2026 · Candidates · ES

Luiz Mattos

Federal deputy candidate, PSD, number 5555, Espírito Santo. Registered as Luiz Carlos de Mattos Souza, coalition “Partido Isolado”.

Ads from 17 February 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

81

ads on 2 pages

R$9.5K

reported spend, range R$5.5–13.5K

~5M

impressions delivered

62%

of ads in the under-R$100 bracket

Ads launched by month

Feb
Mar
Apr
Jul
Nov
Dec
Jan 2026
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

64 of 81 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
59%
Corruption and governance
25%
Health
15%
Infrastructure
10%
Economy and cost of living
10%
Education
6.8%
Rallies and events
5.1%
Other
5.1%

Share of the 59 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
24%
Ask for a vote
1.7%
Instagram only
1.2%
Ran without disclaimer
7
Removed by Meta
2

Attack targets: Prefeitura de Anchieta (2), Anchieta (2), Atual Administração (2), Geraldo Alckmin (1), O Prefeito de Anchieta (1).

Pages

Page nameAdsSpend
Luiz Mattos Souza77R$9.3K
Luiz Mattos4R$198

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Luiz Mattos: Meta ads before Brazil’s 2026 election · Vipima