Brazil 2026 · Candidates · SP

Engenheiro Leo

State deputy candidate, MISSÃO, number 14123, São Paulo. Registered as Leonardo Calicchio, coalition “Partido Isolado”.

Ads from 13 April 2026 to 26 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

69

ads on 1 page

R$13.6K

reported spend, range R$9.8–17.4K

~2.6M

impressions delivered

61%

of ads in the under-R$100 bracket

Ads launched by month

Apr
Sep

6 of 69 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
84%
Electoral process
28%
Infrastructure
16%
Economy and cost of living
16%
Jobs and youth
8.8%
Rallies and events
7.0%
Corruption and governance
7.0%
Security and rule of law
5.3%

Share of the 57 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
7.0%
Ask for a vote
60%
Instagram only
0.0%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: Políticos de Carreira (3), Prefeitos (1).

Pages

Page nameAdsSpend
Engenheiro Leo69R$13.6K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Engenheiro Leo: Meta ads before Brazil’s 2026 election · Vipima