Brazil 2026 · Candidates · SP

Babi Mendes

Federal deputy candidate, PL, number 2206, São Paulo. Registered as Barbara Hannelore da Silva Mendes, coalition “Partido Isolado”.

Ads from 29 August 2026 to 25 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

576

ads on 1 page

R$118.5K

reported spend, range R$84.3–152.6K

~9.6M

impressions delivered

71%

of ads in the under-R$100 bracket

Ads launched by month

Augcampaign
Sep

0 of 576 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
78%
Security and rule of law
48%
Education
22%
Rallies and events
8.1%
Social protection
5.0%
Jobs and youth
4.8%
Electoral process
3.8%
Economy and cost of living
3.5%

Share of the 520 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
6.7%
Ask for a vote
42%
Instagram only
1.4%
Ran without disclaimer
0
Removed by Meta
2

Attack targets: O Juiz (8), A Esquerda (6), Governo do Lula (3), Júnior da Luz Miranda (2), Paulo Freire (2).

Pages

Page nameAdsSpend
Babi Mendes576R$118.5K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Babi Mendes: Meta ads before Brazil’s 2026 election · Vipima