Brazil 2026 · Candidates · SP

Ana Carolina Serra

State deputy candidate, PSDB, number 45045, São Paulo. Registered as Ana Carolina Rossi Barreto Serra, coalition “Federação”.

Ads from 3 September 2025 to 26 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

1,207

ads on 1 page

R$189K

reported spend, range R$120–258K

~21.3M

impressions delivered

88%

of ads in the under-R$100 bracket

Ads launched by month

Sep
Oct
Nov
Dec
Jan 2026
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

1,043 of 1,207 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Health
31%
Security and rule of law
24%
Social protection
23%
Other
16%
Candidate profile
15%
Infrastructure
11%
Education
8.3%
Jobs and youth
8.1%

Share of the 1,120 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
1.3%
Ask for a vote
0.9%
Instagram only
59%
Ran without disclaimer
0
Removed by Meta
0

Pages

Page nameAdsSpend
Ana Carolina Serra1,207R$189K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Ana Carolina Serra: Meta ads before Brazil’s 2026 election · Vipima