Brazil 2026 · Candidates · RN

Zenaide Maia

Senator candidate, PSD, number 555, Rio Grande do Norte. Registered as Zenaide Maia Calado Pereira dos Santos, coalition “Esperança e Trabalho”.

Ads from 3 January 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

1,820

ads on 1 page

R$293.5K

reported spend, range R$191–396.1K

~56.9M

impressions delivered

65%

of ads in the under-R$100 bracket

Ads launched by month

Jan 2025
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Jan 2026
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1,179 of 1,820 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
54%
Health
19%
Rallies and events
17%
Infrastructure
13%
Other
8.6%
Economy and cost of living
7.3%
Education
6.4%
Jobs and youth
5.2%

Share of the 1,680 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
1.7%
Ask for a vote
22%
Instagram only
79%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: Parlamentar Que Legaliza Isso (4), Donald Trump (4), Congresso (1), Mercado Financeiro (1), Congresso Nacional (1).

Pages

Page nameAdsSpend
Zenaide Maia1,820R$293.5K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Zenaide Maia: Meta ads before Brazil’s 2026 election · Vipima