Brazil 2026 · Candidates · BA

Zé Cocá

Vice-governor candidate, PP, number 44, Bahia. Registered as Zenildo Brandão Santana, coalition “Unidos Para Mudar a Bahia”.

Ads from 24 December 2024 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

313

ads on 1 page

R$164.2K

reported spend, range R$139.3–189.2K

~47.9M

impressions delivered

26%

of ads in the under-R$100 bracket

Ads launched by month

Dec
Jan 2025
Feb
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Jan 2026
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278 of 313 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Infrastructure
45%
Rallies and events
20%
Other
13%
Education
12%
Jobs and youth
11%
Candidate profile
11%
Health
10%
Agriculture and food
10%

Share of the 259 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
0.0%
Ask for a vote
0.4%
Instagram only
65%
Ran without disclaimer
0
Removed by Meta
0

Pages

Page nameAdsSpend
Zé Cocá313R$164.2K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Zé Cocá: Meta ads before Brazil’s 2026 election · Vipima