Brazil 2026 · Candidates · MG

Sargento Mello-Casal

Federal deputy candidate, PL, number 2245, Minas Gerais. Registered as Carlos Alberto de Mello, coalition “Partido Isolado”.

Ads from 27 April 2026 to 24 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

145

ads on 1 page

R$10K

reported spend, range R$2.8–17.2K

~1.5M

impressions delivered

81%

of ads in the under-R$100 bracket

Ads launched by month

Apr
Jul
Augcampaign
Sep

23 of 145 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Security and rule of law
66%
Candidate profile
56%
Economy and cost of living
17%
Education
14%
Corruption and governance
10%
Jobs and youth
6.8%
Rallies and events
6.8%
Health
6.8%

Share of the 118 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
10%
Ask for a vote
6.8%
Instagram only
78%
Ran without disclaimer
1
Removed by Meta
0

Attack targets: Margarida Salomão (12).

Pages

Page nameAdsSpend
Sargento Mello - Casal145R$10K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Sargento Mello-Casal: Meta ads before Brazil’s 2026 election · Vipima