Brazil 2026 · Candidates · MG

Samuel Caires

State deputy candidate, PL, number 22822, Minas Gerais. Registered as Claudio Samuel Sousa Caires, coalition “Partido Isolado”.

Ads from 20 October 2025 to 24 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

115

ads on 1 page

R$39.4K

reported spend, range R$32.3–46.5K

~3.5M

impressions delivered

56%

of ads in the under-R$100 bracket

Ads launched by month

Oct
Nov
Jan 2026
Feb
Mar
Apr
May
Jul
Sep

68 of 115 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
56%
Corruption and governance
19%
Infrastructure
19%
Rallies and events
13%
Security and rule of law
7.8%
Health
5.9%
Jobs and youth
3.9%
Agriculture and food
2.9%

Share of the 102 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
21%
Ask for a vote
39%
Instagram only
93%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: @romeuzemaoficial e @mateus.simoesmg (4), Prefeitura de Janaúba (2), Secretário de Obras (2).

Pages

Page nameAdsSpend
Samuel Caires115R$39.4K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Samuel Caires: Meta ads before Brazil’s 2026 election · Vipima