Brazil 2026 · Candidates · MT

Rodrigo da Zaeli

Federal deputy candidate, PL, number 2233, Mato Grosso. Registered as Rodrigo Lugli, coalition “Partido Isolado”.

Ads from 14 February 2025 to 25 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

258

ads on 1 page

R$81.4K

reported spend, range R$64–98.8K

~15.7M

impressions delivered

58%

of ads in the under-R$100 bracket

Ads launched by month

Feb
Mar
Apr
May
Jul
Aug
Nov
Dec
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

155 of 258 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
48%
Security and rule of law
24%
Corruption and governance
16%
Economy and cost of living
16%
Infrastructure
16%
Agriculture and food
12%
Health
8.9%
Electoral process
6.3%

Share of the 237 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
32%
Ask for a vote
13%
Instagram only
30%
Ran without disclaimer
2
Removed by Meta
1

Attack targets: A Esquerda (12), PT (11), Lula (11), Esquerda (6), STF (6).

Pages

Page nameAdsSpend
Rodrigo da Zaeli258R$81.4K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Rodrigo da Zaeli: Meta ads before Brazil’s 2026 election · Vipima