Brazil 2026 · Candidates · PE

Roberta Arraes

State deputy candidate, PP, number 11511, Pernambuco. Registered as Roberta Macedo Bertino Arraes, coalition “Federação”.

Ads from 5 November 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

110

ads on 1 page

R$23.4K

reported spend, range R$17.4–29.5K

~3M

impressions delivered

54%

of ads in the under-R$100 bracket

Ads launched by month

Nov
May
Jul
Augcampaign
Sep

19 of 110 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Health
59%
Candidate profile
37%
Infrastructure
11%
Jobs and youth
8.5%
Other
5.7%
Rallies and events
4.7%
Education
3.8%
Economy and cost of living
2.8%

Share of the 106 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
0.0%
Ask for a vote
0.9%
Instagram only
88%
Ran without disclaimer
2
Removed by Meta
1

Pages

Page nameAdsSpend
Roberta Arraes110R$23.4K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Roberta Arraes: Meta ads before Brazil’s 2026 election · Vipima