Brazil 2026 · Candidates · RJ

MC Smith

State deputy candidate, REDE, number 18123, Rio de Janeiro. Registered as Wallace Ferreira da Mota, coalition “Federação”.

Ads from 6 September 2026 to 25 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

50

ads on 1 page

R$10.6K

reported spend, range R$7.9–13.3K

~2.3M

impressions delivered

40%

of ads in the under-R$100 bracket

Ads launched by month

Sep

0 of 50 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
85%
Jobs and youth
13%
Education
8.7%
Corruption and governance
6.5%
Security and rule of law
4.3%
Rallies and events
4.3%
Social protection
4.3%
Health
4.3%

Share of the 46 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
8.7%
Ask for a vote
17%
Instagram only
98%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: Presidente Lula (1).

Pages

Page nameAdsSpend
mcsmithoriginal50R$10.6K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

MC Smith: Meta ads before Brazil’s 2026 election · Vipima