Brazil 2026 · Candidates · TO

Marcus Marcelo

State deputy candidate, PL, number 22456, Tocantins. Registered as Marcus Marcelo de Barros Araújo, coalition “Partido Isolado”.

Ads from 10 April 2025 to 26 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

90

ads on 1 page

R$14.9K

reported spend, range R$10.2–19.5K

~3.3M

impressions delivered

46%

of ads in the under-R$100 bracket

Ads launched by month

Apr
Jun
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May
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Augcampaign
Sep

51 of 90 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
68%
Infrastructure
17%
Education
17%
Health
16%
Rallies and events
8.0%
Agriculture and food
6.8%
Jobs and youth
3.4%
Social protection
2.3%

Share of the 88 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
1.1%
Ask for a vote
30%
Instagram only
74%
Ran without disclaimer
1
Removed by Meta
0

Pages

Page nameAdsSpend
Marcus Marcelo90R$14.9K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Marcus Marcelo: Meta ads before Brazil’s 2026 election · Vipima