Brazil 2026 · Candidates · PE

João Paulo do PT

State deputy candidate, PT, number 13113, Pernambuco. Registered as João Paulo Lima e Silva, coalition “Federação”.

Ads from 14 February 2026 to 26 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

188

ads on 1 page

R$43K

reported spend, range R$31.9–54.1K

~10.6M

impressions delivered

63%

of ads in the under-R$100 bracket

Ads launched by month

Feb
Apr
Jul
Augcampaign
Sep

7 of 188 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
95%
Electoral process
26%
Infrastructure
17%
Health
16%
Social protection
9.0%
Economy and cost of living
3.4%
Jobs and youth
2.3%
Corruption and governance
2.3%

Share of the 177 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
2.3%
Ask for a vote
89%
Instagram only
3.7%
Ran without disclaimer
0
Removed by Meta
0

Pages

Page nameAdsSpend
João Paulo188R$43K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

João Paulo do PT: Meta ads before Brazil’s 2026 election · Vipima