Brazil 2026 · Candidates · AC

João Marcos Luz

Federal deputy candidate, PSDB, number 4522, Acre. Registered as João Marcos de Souza da Luz, coalition “Federação”.

Ads from 1 January 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

88

ads on 1 page

R$10.4K

reported spend, range R$6–14.7K

~3.2M

impressions delivered

65%

of ads in the under-R$100 bracket

Ads launched by month

Jan 2025
Feb
Mar
Apr
May
Jul
Aug
Sep
Oct
Nov
Dec
Feb
Mar
May
Jun
Jul
Sep

57 of 88 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
39%
Rallies and events
22%
Corruption and governance
19%
Electoral process
18%
Economy and cost of living
14%
Other
11%
Security and rule of law
7.6%
Social protection
7.6%

Share of the 79 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
23%
Ask for a vote
33%
Instagram only
49%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: Lula, Janja e o PT (2), Esquerdista (1), STF (1), Governo Lula (1), Esquerda (1).

Pages

Page nameAdsSpend
João Marcos Luz - JML88R$10.4K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

João Marcos Luz: Meta ads before Brazil’s 2026 election · Vipima