Brazil 2026 · Candidates · MT

Janaina Riva

Senator candidate, MDB, number 150, Mato Grosso. Registered as Janaina Greyce Riva Fagundes, coalition “Coração da Gente”.

Ads from 17 July 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

1,837

ads on 1 page

R$379.5K

reported spend, range R$278.3–480.7K

~41.8M

impressions delivered

68%

of ads in the under-R$100 bracket

Ads launched by month

Jul
Aug
Sep
Oct
Nov
Jan 2026
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

817 of 1,837 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
64%
Security and rule of law
19%
Electoral process
13%
Health
11%
Rallies and events
8.6%
Agriculture and food
5.7%
Jobs and youth
4.8%
Social protection
4.8%

Share of the 1,739 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
4.6%
Ask for a vote
26%
Instagram only
47%
Ran without disclaimer
1
Removed by Meta
0

Attack targets: Governador e Secretário de Saúde (4), Um Ministro do STF e o Senado (3), Governo do Estado (3), Congresso (3), O Governo (2).

Pages

Page nameAdsSpend
Janaina Riva1,837R$379.5K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Janaina Riva: Meta ads before Brazil’s 2026 election · Vipima