Brazil 2026 · Candidates · RJ

Hugo Leal

Federal deputy candidate, PSD, number 5510, Rio de Janeiro. Registered as Hugo Leal Melo da Silva, coalition “Partido Isolado”.

Ads from 11 June 2025 to 26 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

370

ads on 1 page

R$141.3K

reported spend, range R$115.2–167.4K

~18M

impressions delivered

39%

of ads in the under-R$100 bracket

Ads launched by month

Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan 2026
Feb
Mar
Apr
May
Jun
Jul
Augcampaign
Sep

157 of 370 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
61%
Security and rule of law
46%
Agriculture and food
27%
Health
12%
Infrastructure
11%
Social protection
9.2%
Corruption and governance
5.9%
Economy and cost of living
4.3%

Share of the 303 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
2.3%
Ask for a vote
30%
Instagram only
15%
Ran without disclaimer
12
Removed by Meta
0

Attack targets: Aneel (2), O Governo (1), Antt (1), Renan Filho (1), O Presidente (1).

Pages

Page nameAdsSpend
Hugo Leal370R$141.3K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Hugo Leal: Meta ads before Brazil’s 2026 election · Vipima