Brazil 2026 · Candidates · GO

Gustavo Gayer

Senator candidate, PL, number 222, Goiás. Registered as Gustavo Gayer Machado de Araujo, coalition “Goias Que Cresce”.

Ads from 4 June 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

719

ads on 1 page

R$428.4K

reported spend, range R$368.9–487.9K

~116.8M

impressions delivered

29%

of ads in the under-R$100 bracket

Ads launched by month

Jun
Oct
Nov
Dec
Jan 2026
Feb
Mar
Apr
May
Jun
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Augcampaign
Sep

386 of 719 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
76%
Rallies and events
18%
Electoral process
18%
Corruption and governance
5.0%
Other
3.5%
Economy and cost of living
2.5%
Health
1.7%
Infrastructure
0.8%

Share of the 603 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
5.0%
Ask for a vote
30%
Instagram only
6.0%
Ran without disclaimer
0
Removed by Meta
1

Attack targets: Lula (14), Lula, Moraes, Toffoli (4), Ministros (3), Moraes (2), Alexandre de Moraes (2).

Pages

Page nameAdsSpend
Gustavo Gayer719R$428.4K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Gustavo Gayer: Meta ads before Brazil’s 2026 election · Vipima