Brazil 2026 · Candidates · SC

Carlos Humberto

State deputy candidate, PL, number 22444, Santa Catarina. Registered as Carlos Humberto Metzner Silva, coalition “Partido Isolado”.

Ads from 10 December 2024 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

1,714

ads on 1 page

R$141.4K

reported spend, range R$53.5–229.3K

~29.1M

impressions delivered

91%

of ads in the under-R$100 bracket

Ads launched by month

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Jan 2026
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1,586 of 1,714 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Infrastructure
28%
Candidate profile
24%
Security and rule of law
16%
Corruption and governance
13%
Economy and cost of living
11%
Education
11%
Health
9.8%
Rallies and events
8.6%

Share of the 1,585 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
25%
Ask for a vote
4.3%
Instagram only
90%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: Lula (70), Governo Federal (25), PT (23), A Esquerda (20), STF (12).

Pages

Page nameAdsSpend
Carlos Humberto1,714R$141.4K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Carlos Humberto: Meta ads before Brazil’s 2026 election · Vipima