Brazil 2026 · Candidates · RN

Cadu de Lula

Governor candidate, PT, number 13, Rio Grande do Norte. Registered as Carlos Eduardo Xavier, coalition “Time Que Cuida”.

Ads from 31 October 2025 to 27 September 2026 · newest snapshot 28 September 2026 · Meta brackets, midpoints in BRL

276

ads on 1 page

R$173.6K

reported spend, range R$148.2–199K

~18.8M

impressions delivered

29%

of ads in the under-R$100 bracket

Ads launched by month

Oct
Nov
Dec
Jan 2026
May
Jun
Jul
Augcampaign
Sep

136 of 276 ads launched before the campaign opened on 16 August 2026.

What the ads were about

Candidate profile
86%
Electoral process
13%
Rallies and events
11%
Infrastructure
6.3%
Other
2.5%
Security and rule of law
1.9%
Corruption and governance
1.9%
Health
1.3%

Share of the 159 classified text ads; an ad can carry up to three topics.

Tone and appeals

Attack an opponent
0.6%
Ask for a vote
40%
Instagram only
6.2%
Ran without disclaimer
0
Removed by Meta
0

Attack targets: Direita (1).

Pages

Page nameAdsSpend
Cadu de Lula276R$173.6K

Pages attributed to the candidate by the register: the mandatory electoral byline, the ballot name, or a handle declared to the TSE. Supporter pages are not attributed.

Cadu de Lula: Meta ads before Brazil’s 2026 election · Vipima